SEO: keywords just soooo yesterday

Once upon a time we copywriters knew where we all stood SEO-wise.

We included keywords and phrases in just the right percentage and position – then stood back and waited for the traffic to roar in.

This piece on neuromarketing is a useful taster of where we’re going next with SEO – if we haven’t started going there already…

Tim Trout is a highly experienced copywriter and copywriting trainer working all over the UK, in Europe and beyond

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